MotorcycleHound.com : Sales : Rebates
Bonus Bucks: Given to the customer by the manufacturer. This can be used for parts and accessories, or may be used to take off the price of the bike.
Customer Cash: Given to the customer by the manufacturer. Generally, to be used for parts, but also may be allowed to take off the price of the bike.
Rebates: Given to the dealership from the manufacturer, may be given to the customer or kept by the dealership.
Marketing Incentives: Given to the dealership to help promote certain units, may be used for advertising, or dealerships can use this money to reduce the price of the unit.
Dealer Incentives: If a dealership has certain motorcycles that they want to get rid off, (i.e. it has been there a long time, they have a lot of the same unit, or the unit is discontinued) they may offer money off of that particular unit over and above what the manufacturers have given.